“People don't buy what you do; they buy why you do it."

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About me.

My name is Jake Tusing and I like to call myself, a dream chaser.

I am a first generation college graduate from Virginia Tech with a Bachelor’s degree in Marketing Management, and a degree concentration in Digital Marketing Strategy. During my time at Virginia Tech, I was able to gain knowledge and develop my passion in digital marketing, focusing most on content and social media marketing.

I am now a creative marketing manager who is passionate about content and email marketing. I love what I do.

My personal why I do what I do is very simple; I want to be the best me that I can be and I want to be the best marketer I can be. I truly believe in working diligently every single day to chase your dreams and that marketing is just another stepping stone that drives my creative passion. I’ve invested so much time in learning and working towards a career in marketing and being able to not only support myself, but to thrive in my life. My support system has pushed me to be where I am in life today. I am always willing to do whatever I can to reach my goals in life, and my career.

Qualifications and Certifications

My professional experience in digital marketing strategy, content marketing, SEO, and email marketing has given me the confidence in my abilities that allows me to understand and work through any situation. I hold a Bachelor of Science degree in Marketing Management and an Associate of Arts and Science degree in General Studies. I am certified in over 15 professional marketing certifications with accredited courses through Google, HubSpot, and others; along with completing several accredited marketing stand-alone courses. With my work ethic, optimism, attention to detail, and eagerness to learn; I can be a great asset to any project or team.

Check out my LinkedIn for more: www.linkedin.com/in/jaketusing

 

Current Marketing Certifications and Course Certificates I hold:

  • Klaviyo CRM Product Certificate through Klaviyo Academy: Issued Jan 2024

  • Email Automations Certification through Mailchimp Academy: Issued Jan 2024

  • Human Skills for Managers Professional Certificate through LinkedIn Learning: Issued Dec 2023

  • Iterable Foundations Certification through Iterable Academy: Issued Dec 2023

  • Email Marketing Certification through Mailchimp Academy: Issued Nov 2023

  • Mailchimp Foundations Certification through Mailchimp Academy: Issued Nov 2023

  • The Complete Tableau Bootcamp for Data Visualization - Certificate of Completion through Udemy: Issued Nov 2023

  • The Complete SQL Bootcamp: Go from Zero to Hero - Certificate of Completion through Udemy: Issued Oct 2023

  • Leadership Foundations - through LinkedIn Learning: Issued May 2023

  • Lifecycle Marketing Foundations - through LinkedIn Learning: Issued May 2023

  • SQL Essential Training - through LinkedIn Learning: Issued May 2023

  • YouTube Music Certification through Google: Issued Nov 2022

  • Digital Marketing Certification through HubSpot: Issued Nov 2022

  • Inbound Marketing Certification through HubSpot: Issued Nov 2022

  • Advanced Content Marketing through Linkedin Learning: Issued May 2022

  • Responsive Web Design through freecodecamp: Issued May 2022

  • Growth-Driven Design Certification through HubSpot: Issued April 2022

  • Email Marketing: Strategy and Optimization through LinkedIn Learning: Issued March 2022

  • Content Marketing Fundamentals through SEMrush Academy: Issued Jan 2022

  • Content Marketing Toolkit Certification through SEMrush Academy: Issued Jan 2022

  • SEO Fundamentals Certification through SEMrush Academy: Issued Jan 2022

  • HubSpot Reporting Certification through HubSpot: Issued Aug 2021

  • SEO Certification through HubSpot: Issued July 2021

  • Google Ads Display Certification through Google: Issued Jan 2021

  • Project Management Essentials Certified through Management and Strategy Institute: Issued Jan 2021

  • Microsoft Advertising Certified Professional through Microsoft: Issued Jan 2021

  • Snapchat Ads Manager Certified through Snapchat: Issued Jan 2021

  • Content Marketing Toolkit Certification through SEMrush Academy: Issued Nov 2020

  • SEO Fundamentals Certification through SEMrush Academy: Issued Aug 2020

  • Digital Marketing Certification through Google Digital Garage: Issued April 2020

  • Google Ads Search Certification through Google: Issued April 2020

  • #TwitterFlightSchool Video Certification through Twitter: Issued April 2020

  • Google Ads Video Certification through Google: Re-certified Feb 2020

  • Google Analytics Individual Qualification through Google: Re-certified Feb 2020

  • Contextual Marketing Certification through HubSpot: Issued Jan 2020

  • Social Media Certification through HubSpot: Issued Dec 2019

  • Email Marketing Certification through HubSpot: Issued Dec 2019

  • Content Marketing Certification through HubSpot: Issued Nov 2019

  • Inbound Marketing Certification through HubSpot: Issued Nov 2019

  • HubSpot Marketing Software Certification through HubSpot: Nov 2019

Technical Skills and Soft Skills

Technical Skills:

  • Final Cut Pro, Adobe Creative Suite & Cloud: Adobe Lightroom, Adobe Premiere Pro, Adobe Illustrator, and Adobe InDesign, Videography, Photography, Website Creation: SquareSpace, Wix, Shopify, and WordPress (Page Maintenance and Optimization), Copywriting, Digital Strategy, Microsoft Office, Google G Suite Apps, HubSpot, Salesforce, Sailthru, Iterable, Mailchimp, Ahrefs, SEMrush, Google Ads, Google Analytics, Google Trends, Google Keyword Planner, Social Media Strategy, Branding, Scheduling, Logo Design, Project Management, Strategic Planning, and SEO.

Soft Skills:

  • Team Player, Innovator, Supportive, Hard worker, Organized, Strategic, Self-motivated, Ability to Work Independently, Time Management, Creative Thinker, People Management and Leadership, Collaborator, Growth Minded, Problem Solver, Constructive, Deadline Oriented, Content Creator, and Detailed-Oriented.